The Woman Leadership Conference

Past Editions - 2019Past Editions - 2019

The Woman Connect 2019

The Woman Connect took place on August 9-11, 2019, at Conacul Archia. It was about the place where balance, tranquility, and relaxation come together.

The program unfolded over three days with activities designed to remind us of the beauty of places without phone signal, to reconnect with our authenticity, and to provide the energy and motivation we need from time to time. We had welcoming hosts to initiate us into horseback riding and its culture, as well as carefully selected and balanced dishes that spoke of serenity and peace.

The event's host was Nicolle Stănese. Nicolle was the TV Host of the culinary show Bake Off Romania and is an ambassador for Baby Care Sibiu. She is currently the owner of Melor #madewithlove, a fashion creation brand that emphasizes Romanian traditions.

The speakers at The Woman Connect, 2019 edition, were:

Corina Bârlădeanu (General Manager, 2activePR)

A communicator by vocation, Corina graduated from the Faculty of Foreign Languages and Literatures at the University of Bucharest. She holds a master's degree in Advertising and PR, as well as an EMBA from Asebuss and Kennesaw University of Atlanta. In 2000, Corina founded 2activePR, one of the longest-standing communication agencies in the Romanian landscape. The theme addressed at The Woman Connect: personal branding.

Adriana Matei (Style Coach)


Adriana Matei functions as a therapist for the mind and wardrobe of every woman. She started as a fashion PR for Romanian designers (Rhea Costa, Marie Ollie), continued with various courses in Smart Shopping, Fashion Writing, Fashion Business, and Personal Styling in New York and London. For over 3 years, she has been working one-to-one with women seeking a change. The theme addressed by Adriana at The Woman Connect: fashion style.


Mădălina Bălan (Managing Partner, Hart Consulting)

An organizational psychologist with over 18 years of experience in the study of human behavior and leadership development. In 2006, Mădălina established the partnership for Romania with the global leader in personality assessment, Hogan Assessments, and founded Hart Consulting, a company specializing in organizational consulting, diagnosis, and managerial skills development. The theme addressed at The Woman Connect: leadership, management, and personality.

Dr. Gina Chiriac (ARPI President)


A psychotherapist, trainer, and supervisor in integrative psychotherapy; Dr. Gina Chiriac is interested in the study of neuroplasticity, specializing in teaching mindfulness techniques. She is the founding president of the Romanian Association of Integrative Psychotherapy (ARPI) and the European Institute of Studies for Children and Adolescents Therapy (IESTCA). The theme addressed at The Woman Connect: Femininity, couple relationships, sexuality.

Anda Schöfmann (World Class Romania fitness instructor):

Anda Schöfmann was present every morning for the sports sessions at The Woman Connect: August 9-11, 2019, at Conacul Archia.